Direct Booking Revenue Calculator
Answer six questions about your rentals. We’ll estimate how much revenue is being absorbed by OTA fees, how much you could realistically retain through direct bookings and what it would take to get there.
What this is for
A direct booking site is valuable when it captures demand you already have or can realistically create. This calculator starts with the economics, not the pitch, so you can see whether the opportunity is meaningful for your portfolio.
If you want the bigger picture
Your result shows the immediate economics. The bigger opportunity is building a direct-booking channel that keeps more margin, gives you more control over the guest relationship and makes every future marketing dollar more valuable.
When a guest books direct, the economics improve immediately. The exact amount depends on your channel mix, fee structure and payment setup, but the principle is simple: more of the booking stays inside your business.
A good direct-booking site is not just a prettier property gallery. It needs clear availability, strong property pages, frictionless checkout, tracking and a reason for guests to complete the booking with you.
Paid ads, organic content, email and remarketing work differently when they send guests into a booking experience you control. Instead of creating demand that eventually leaks back to an OTA, you can capture it directly.
The abridged version
A site built to convert. Fast, clear property pages, availability and booking flow.
Your PMS still doing the operational work. The goal is not to replace the system that already manages your inventory.
Measurement from click to booking. So you know which campaigns and channels actually produce revenue.
A reason to book direct. Better value, a better experience or simply a more trustworthy path to the same stay.
The Direct Booking Sites page goes deeper into the site, checkout, marketing and measurement pieces.